Author:Andrew Noakes,

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The Ultimate History Of BMW

By: Andrew Noakes,

Price: $14.95

Publisher: 2005

Seller ID: 9781405453165

ISBN: 1405453168

Condition: Used; Like New


Used; Like New. BMW is the most remarkable phenomenon to hit the auto industry in a generation. Celebrated for its luxury sports cars, motorcycles, and aero engines in the pre-war era, it squandered its glamorous heritage in the 1950s; on its knees and near bankruptcy, it was rejected as a lost cause when offered by desperate banks to Mercedes-Benz. But thanks to a wealthy German aristocrat, a brilliant engineer, and a young and inspirational manager, Von Kuenheim's Mercedes would soon regret not having scooped up the once-glorious firm. Pioneering the concept of the compact, high-quality spor... View more info